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  1. Entrepreneurship

Customer Development

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Last updated 6 years ago

#article - "How do you find people to talk to? What questions do you ask them? And what do you do with all the answers you receive? ❡ I’ve compiled a list of resources to help you answer these questions, because effective customer development is vital to product management. I hope these resources will be helpful."

#course - "Great products are built from a strong understanding of customer needs. As a product manager, you're tasked with identifying those customer needs so that you're able to direct the creation of products that make your customers' lives a bit easier."

#blog - "HOW to do Lean Startup"

#video

#playlist - 👍

#article - "The customer interview is all about learning and discovery. You can think of yourself as an impartial researcher or a journalist. If you approach the customer interview as someone who is genuinely curious about one person’s experience in the bigger picture, you will find that you will be listening a lot more than you will be talking. This means that you will be gathering more useful information but still protecting your ego in front of your customers."

#book - "The Mom Test is a quick, practical guide that will save you time, money, and heartbreak."

#article - "I’ve had a few requests for this post. I’ve compiled all of my favorite customer development questions into one place! I’m sure I’ve missed some great questions. Please let me know your favorites in the comments sections and I’ll continually update this post."

26 Resources to Help You Master Customer Development Interviews
Customer Development for Product Managers
Customer Development Labs
Customer Discovery: What Do You Ask, with Justin Wilcox
Customer Interviews
INTRODUCTION TO CUSTOMER DEVELOPMENT INTERVIEWS
The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
The Ultimate List of Customer Development Questions